Adidas Recruitment

Adidas, a global leader in athletic footwear and apparel, is seeking an experienced and visionary Marketing Director to join our dynamic team. As Marketing Director, you will play a pivotal role in shaping the future of Adidas's marketing strategy, leading a team of talented marketers to develop and execute innovative campaigns that drive brand awareness, customer engagement, and sales growth. You will be responsible for overseeing the entire marketing lifecycle, from brand positioning and messaging to creative development, media planning, and campaign measurement. The ideal candidate will possess a deep understanding of the consumer goods industry, a passion for storytelling, and a proven track record of success in delivering impactful marketing campaigns.

Adidas Career 

Responsibilities:

• Develop and lead the execution of Adidas's global marketing strategy, ensuring alignment with the company's overall business objectives.
• Develop and maintain a strong understanding of Adidas's target audience, their needs, and their preferences.
• Oversee the creation of compelling and consistent brand messaging across all marketing channels, including digital, social media, print, and out-of-home advertising.
• Manage and lead a team of talented marketers, providing guidance, motivation, and mentorship.
• Develop and manage the marketing budget, ensuring effective allocation of resources across various marketing initiatives.
• Collaborate with cross-functional teams, including sales, product development, and public relations, to ensure a cohesive brand experience.
• Stay up-to-date with the latest marketing trends, technologies, and best practices.
• Measure and analyze the effectiveness of marketing campaigns, identifying areas for improvement and optimization.